Data scientists working with consumer behavior, market signals, or social media research need clean, normalized, multi-source trend data - not a browser extension or a fragile scraper. Trends MCP delivers structured time series from Google, TikTok, Reddit, Amazon, Wikipedia, and 10 more sources via MCP or HTTP, ready for notebooks, pipelines, and AI-agent workflows.
Free API access
100 free requests per month. No credit card, no setup fee.
Replaced my manual Google Trends scraper in an afternoon. The data is clean and the latency is surprisingly low for a free tier.
We use it for keyword trend reports. The free monthly quota keeps us batching queries for weekly digests. Upgrading is there when we need more headroom.
Hooked it into my MCP server in like 20 minutes. The JSON response is well-structured and the docs are solid. Exactly what I needed.
We pipe weekly series into BigQuery for a few brand cohorts. Compared to maintaining our old Selenium job, this is boring in the best way. Uptime has been solid.
Great for slide-ready trend screenshots when leadership asks why we are prioritizing a feature. I wish the dashboard had saved views, but the API side is great.
Running it from Cursor with the MCP config took one try. I am not a trends person, but my side project now emails me when a niche keyword spikes hard week over week.
Using the growth endpoints to sanity-check retail names before I write up notes. Occasionally the normalization differs from what I see in the raw Google UI, but it is consistent run to run.
Pulling multi-source ranked lists into a notebook is straightforward. Error payloads are actually readable when I fat-finger a parameter, which matters more than people admit.
Does what it says. I knocked a star because onboarding assumed I already knew MCP wiring; a copy-paste block for Claude Desktop would have saved me 15 minutes.
We track TikTok hashtag momentum against paid spend in a Looker sheet. Not glamorous work, but it is the first tool my team did not argue about during rollout.
Retries are predictable and I have not seen weird HTML in responses (looking at you, scrapers). Would pay for a team key rotation flow, but for now we rotate manually.
Quick checks on retail buzz before we dig into filings. Not a silver bullet, but it is faster than opening twelve browser tabs and reconciling by hand.
Helpful for spotting whether a topic is a one-day meme or sticking around. I still cross-check with Search Console, but this gets me 80% of the signal in one call.
I demo this in workshops when people ask how to ground LLM answers in something fresher than training data. The MCP angle lands well with engineers who hate glue code.
Solid for client reporting. Billing is clear enough that finance stopped asking me what line item this is. Minor nit: peak hours can feel a touch slower, still acceptable.
I wired this behind a small CLI for contributors who want trend context in issues. Keeping the surface area tiny matters for OSS, and the schema has not churned on me yet.
Daily pulls for a 30-day window go straight into our internal scoreboard. Stakeholders finally stopped debating whose screenshot of Trends was newer.
We are pre-revenue, so free tier discipline matters. I hit the cap once during a brainstorm where everyone wanted to try random keywords. Learned to batch smarter.
Security review passed without drama: HTTPS, scoped keys, no bizarre third-party redirects in the chain we could find. That is rarer than vendors think.
I do not need this daily, but when App Store rank shifts look weird, having Reddit and news context in one place saves me from context switching across six apps.
I use it to see if a story is genuinely blowing up or just loud on one platform. It is not a replacement for reporting, but it keeps my ledes honest.
We moved off a brittle Playwright script that broke every time Google shuffled markup. Same data shape every week now, which is all I wanted from life.
Seasonal demand spikes line up with what we see in Amazon search interest here. Merch team stopped sending me screenshots from random tools that never matched.
Solid for client decks. I docked one star only because I still export to Sheets manually; a direct connector would be nice someday.
Steam concurrents plus Reddit chatter in one workflow beats our old spreadsheet ritual before milestone reviews.
Quick pulse on whether a feature name is confusing people in search before we ship copy. Cheap sanity check compared to a full survey.
Monitored from Grafana via a thin wrapper. p95 stayed under our SLO budget last month. One noisy day during a holiday but nothing alarming.
Narrative fights in meetings got shorter once we could point at the same trend line everyone agreed on. Sounds silly until you have lived through it.
Using normalized series as a weak prior in a forecasting experiment. Citation-friendly timestamps in the payload made reproducing runs less painful.
Approved for our pilot group after a quick vendor review. Would love SAML, not a blocker for our size.
YouTube search interest plus TikTok hashtags in one place helps me explain why a sponsor should care about a vertical without hand-waving.
Cron job hits the API before standup; Slack gets a compact summary. Took an afternoon to wire, has been stable for two quarters.
Useful for public-interest topics where search interest is a rough proxy for attention. I still triangulate with primary sources; this is one signal among several.
Runs in a VPC egress-only subnet with allowlisted domains. Fewer exceptions to explain to auditors than our last vendor.
Spotting when a topic is about to flood Discord saves my team from reactive moderation fires. Not perfect, but directionally right often enough.
For lean teams the ROI story writes itself. I would not build an in-house scraper for this anymore unless compliance forced it.
Examples in the docs match what the MCP actually returns. You would be surprised how rare that is in this category.
Pager stayed quiet. When something upstream flaked once, the error string told me which parameter to fix without opening logs first.
Students use it for coursework demos. Budget is tight so free tier matters; we coach them to cache aggressively.
Helps prep talking points when retail interest in our name swings after earnings. Not material disclosure, just context for Q&A prep.
Response sizes stay small enough for mobile hotspots. I hate APIs that dump megabytes for a sparkline.
What are you working on?
How will you connect?
Most trend data tooling is built for marketers and content teams, not analysts. Google Trends has a manual web interface. pytrends provides a Python wrapper but returns relative-only data and breaks on Google frontend changes. Social media platforms either have no API or rate-limit aggressively. The result is that data scientists who need clean, normalized, multi-source trend data for modeling spend a disproportionate amount of time on data collection infrastructure.
Trends MCP addresses this from a different angle. It is a managed data service that handles collection, normalization, and delivery - the analyst gets structured JSON time series covering 15+ sources, ready for notebooks or pipelines.
The get_trends endpoint returns weekly or daily time series for any keyword on any source. Each data point includes:
date - ISO 8601 timestampnormalized_value - 0-100 scale, consistent across all platformsabsolute_volume_estimate - calibrated raw volume where availabledata_quality_score - coverage and reliability indicator (0-1)The data_quality_score is particularly useful for modeling. It flags data points where coverage is sparse or where the normalization confidence is lower - allowing systematic filtering rather than manual inspection. A score below 0.5 on a given data point is worth excluding from regression inputs.
get_growth computes period-over-period growth for preset windows (7D, 14D, 1M, 3M, 6M, 1Y, YTD) or custom date ranges. The response includes exact start/end dates, start/end volumes, percentage change, and direction - structured to be used directly as features without further calculation.
Raw trend data from different platforms is not directly comparable. A TikTok hashtag with 500,000 uses and a Google search term with 500,000 monthly searches represent very different audience behaviors and very different scales. Comparing them directly as features in a model produces misleading results.
Trends MCP normalizes all sources to a consistent 0-100 scale calibrated to each platform's native volume distribution. This makes cross-platform features genuinely comparable - a normalized value of 60 on TikTok and 60 on Google reflect proportionally equivalent levels of interest on their respective platforms. For models where the relative momentum across platforms is the signal (e.g., is this trend leading on TikTok before Google?), normalized comparability is a prerequisite.
See the dedicated page on normalization methodology for the full technical approach.
Trends MCP is MCP-native, but the underlying data is accessible via standard HTTP for Python pipelines that do not use an AI agent:
import requests
headers = {"Authorization": "Bearer YOUR_API_KEY"}
The JSON response is clean and consistent - no HTML artifacts, no schema changes without versioning. Error payloads are structured and include the parameter that caused the issue, which reduces debugging time in automated pipelines.
A persistent problem with trend data research is reproducibility. Google Trends normalizes data relative to the query time window and the set of comparison terms, which means the same query run on different dates returns different values. Screenshots and manual exports have no documented provenance.
Trends MCP's API-based access returns consistent historical data for the same query parameters. The timestamped JSON responses can be stored alongside analysis code, making the data collection step auditable. For research that may be reviewed or replicated - academic papers, investment memos, product analyses - this matters.
The most analytically useful capability is get_growth with source='all' or a comma-separated list of sources. A single call returns growth rates for a keyword across Google, TikTok, Reddit, YouTube, Amazon, Wikipedia, and more - structured as a flat response where each source is a key with its own growth metrics.
This is useful for building leading indicator features. Consumer trend research consistently shows that TikTok and Reddit signals lead Google Search by 2-4 weeks, and Google Search leads Amazon purchase intent by another 1-2 weeks. A feature set that captures the cross-platform growth differential at each time step encodes this causal chain structurally - which outperforms single-source trend features in demand forecasting tasks.
Connect
An API key is required to connect. Get your free key above, then copy the pre-filled config for your client.
Cursor
Cursor Settings → Tools & MCP → Add a Custom MCP Server
"trends-mcp": { "url": "https://api.trendsmcp.ai/mcp", "transport": "http", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
+ Add to Cursor
Or paste into Mac / Linux — ~/.cursor/mcp.json
Windows — %USERPROFILE%\.cursor\mcp.json
↑ Get your free key above first — the config won't work without it.
Claude Desktop
User → Settings → Developer → Edit Config — add inside mcpServers
"trends-mcp": { "command": "npx", "args": [ "-y", "mcp-remote", "https://api.trendsmcp.ai/mcp", "--header", "Authorization:${AUTH_HEADER}" ], "env": { "AUTH_HEADER": "Bearer YOUR_API_KEY" } }
Mac — ~/Library/Application Support/Claude/claude_desktop_config.json
Windows — %APPDATA%\Claude\claude_desktop_config.json
Fully quit and restart Claude Desktop after saving.
Claude Code (CLI)
claude mcp add --transport http trends-mcp https://api.trendsmcp.ai/mcp \ --header "Authorization: Bearer YOUR_API_KEY"
Windsurf
Settings → Advanced Settings → Cascade → Add custom server +
"trends-mcp": { "url": "https://api.trendsmcp.ai/mcp", "transport": "http", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
Mac / Linux — ~/.codeium/windsurf/mcp_config.json
Windows — %USERPROFILE%\.codeium\windsurf\mcp_config.json
Or: Command Palette → Windsurf: Configure MCP Servers
VS Code
Extensions sidebar → search @mcp trends-mcp → Install — or paste manually into .vscode/mcp.json inside servers
"trends-mcp": { "type": "http", "url": "https://api.trendsmcp.ai/mcp", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
Paste into .vscode/mcp.json, or:
Command Palette (⇧⌘P / Ctrl+Shift+P) → MCP: Add Server
Data Sources
All data is normalized to a 0-100 scale for consistent cross-platform comparison.
Tools
Four tools, organized by how you start. With a keyword, track history and growth. Without one, use discovery to see ranked movers or what is live right now.
You already have a keyword.
Chart how it moves over time and compare growth across sources.
No keyword required.
Ranked lists on one source with a growth sort you choose, or a live snapshot of what is trending across platforms.
Outputs
FAQ