Media buyers and growth marketers often search for ways to ground hooks and angles in live demand before spend ships. Trends MCP lets an assistant pull Google Search curves, TikTok hashtag momentum, YouTube search interest, and live leaderboards through one MCP connection.
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Killed my Google Trends scraper the same afternoon. Clean payloads, low latency, honestly better than I expected on free.
Keyword trend reports for clients. Free tier forces us to batch for weekly digests, which turned out fine. Upgrade path exists when we outgrow it.
~20 min to a working mcp hook. json shape is sane, docs match what ships
We pipe weekly series into BigQuery for a few brand cohorts. The old Selenium path was mostly babysitting selectors when Google moved something. This is boring in the best way. Uptime's been solid.
When leadership asks why we're shipping something, these screenshots land. Wish the dashboard had saved views; API's the strong half.
Cursor + MCP, one try. Not a trends person; my side project emails me when a niche term spikes week over week and that's all I wanted.
Growth endpoints before I write up notes. Normalization isn't always 1:1 with the raw Google UI (fine), but it's consistent run to run.
Multi-source ranked lists into a notebook, straightforward. When I typo a param the error payload is readable. Sounds small. It isn't.
Does what it says. I knocked a star because onboarding assumed I already knew MCP wiring; a copy-paste block for Claude Desktop would have saved me 15 minutes.
tiktok momentum vs paid spend in one looker sheet. unglamorous tbh — first rollout we didn't fight over about halfway through…
Retries: predictable. No random HTML in responses (scrapers, I'm looking at you). Team key rotation would be nice; we rotate keys manually for now.
Retail buzz before filings. Faster than twelve tabs and a spreadsheet nobody trusts.
Meme or real trend? One call usually tells me. Still spot-check Search Console when it matters.
Workshops: how do you ground LLMs in something fresher than training data? I show this. Engineers who hate glue code actually nod at the MCP bit.
Client reporting. Finance finally stopped asking which line item this maps to. Peak hours can drag a little. Acceptable.
I wired this behind a small CLI for contributors who want trend context in issues. Keeping the surface area tiny matters for OSS, and the schema has not churned on me yet.
30-day window, daily pull, internal scoreboard. The screenshot-from-Trends fight in Slack basically ended.
We are pre-revenue, so free tier discipline matters. I hit the cap once during a brainstorm where everyone wanted to try random keywords. Learned to batch smarter.
Security review: HTTPS, scoped keys, no sketchy redirect hops we could find. Sounds basic. It isn't, in this category.
I do not need this daily, but when App Store rank shifts look weird, having Reddit and news context in one place saves me from context switching across six apps.
Blowing up for real vs loud on one platform. Doesn't replace reporting. Keeps my ledes from lying.
playwright job died every time google sneezed. same shape every week now.
Seasonal demand spikes line up with what we see in Amazon search interest here. Merch team stopped sending me screenshots from random tools that never matched.
Decks: fine. I still export to Sheets by hand so minus one star. Direct connector someday maybe.
Steam concurrents plus Reddit chatter in one workflow beats our old spreadsheet ritual before milestone reviews.
Quick pulse on whether a feature name is confusing people in search before we ship copy. Cheap sanity check compared to a full survey.
Monitored from Grafana via a thin wrapper. p95 stayed under our SLO budget last month. One noisy day during a holiday but nothing alarming.
Narrative fights in meetings got shorter once we could point at the same trend line everyone agreed on. Sounds silly until you have lived through it.
Using normalized series as a weak prior in a forecasting experiment. Citation-friendly timestamps in the payload made reproducing runs less painful.
Approved for our pilot group after a quick vendor review. Would love SAML, not a blocker for our size.
YouTube interest + TikTok hashtags in one view. Makes sponsor conversations less hand-wavy. I can point at something.
Cron before standup, Slack gets a blurb. Afternoon to wire. Two quarters without drama.
Public-interest stuff: search interest is a rough attention proxy. I still hit primary sources. One signal among several, not the whole story.
Runs in a VPC egress-only subnet with allowlisted domains. Fewer exceptions to explain to auditors than our last vendor.
Spotting when a topic is about to flood Discord saves my team from reactive moderation fires. Not perfect, but directionally right often enough.
Lean team. ROI isn't subtle. I wouldn't rebuild our old scraper unless legal made us.
Examples in the docs match what the MCP actually returns. You would be surprised how rare that is in this category.
Pager stayed quiet. When something upstream flaked once, the error string told me which parameter to fix without opening logs first.
Students use it for coursework demos. Budget is tight so free tier matters; we coach them to cache aggressively.
Helps prep talking points when retail interest in our name swings after earnings. Not material disclosure, just context for Q&A prep.
Rolled into our internal CLI. On-call hasn't paged for this integration once.
Good first pass before we pull filings. Not a substitute for fundamentals, just faster triage.
claude reads the json, i fix the content. split workflow that actually works
Mostly lines up with what we hear on weekly sales calls. I still check inventory before I trust it for a buy.
Pulled a trend summary into ChatGPT for ad copy angles. Corny but it saved a two-hour brainstorm.
Client asked for a trend slide Thursday 5pm. This existed so I didn't have to fake it.
Windsurf picked up the MCP manifest without me hand-editing JSON. Small win, I'll take it.
Retail attention vs what management said on the call. Useful tension to surface before the write-up.
We stopped exporting from five different tools. One chart now goes in the Monday deck and nobody argues about whose export is newer.
Webhook → trend pull → Slack. Boring pipeline. That's the whole compliment.
Copilot suggested a call pattern that matched your error schema. Saved me a round trip to the docs.
Solid API. Dinged for dashboard polish. I'm not an engineer, I live in the UI half the day.
Serde-friendly enough I didn't write a custom deserializer. High praise from a grumpy systems person.
Response sizes stay small enough for mobile hotspots. I hate APIs that dump megabytes for a sparkline.
Almost there. Two quick questions so we can optimize your setup.
What are you working on?
How will you connect?
Most creative reviews mix three brittle steps: someone exports a Google Trends chart, someone else checks TikTok manually, and a third person forwards a news headline. By the time the thread settles, the media plan already moved. Model Context Protocol clients such as Cursor, Claude Desktop, and VS Code Copilot can call remote tools directly, which removes the copy step if the tool returns stable JSON.
Trends MCP exposes keyword series, growth windows, and ranked live feeds across Google Search, Google Shopping, YouTube, TikTok, Amazon product search interest, Wikipedia attention, npm downloads, Steam concurrency, news volume, and news sentiment, plus fifteen live top-trend feeds documented at https://trendsmcp.ai/docs. One Bearer token covers MCP and the POST API at https://api.trendsmcp.ai/api, which matters when an automation already posts alerts to Slack.
Answer-first: start with a ranked table the assistant builds from get_growth results on three hook phrases across google search and youtube, then add a second pass on tiktok for the top two phrases only. That order keeps token use predictable while still catching short-form divergence.
Elaboration: the marketer supplies plain-language labels for each angle, for example "budget travel hack", "luxury weekend", "train instead of fly". The assistant calls get_growth with percent_growth presets such as 30D, 3M, and YTD. If one phrase spikes on tiktok but flatlines on google search, the team might bias short-form spend toward TikTok while keeping search landing pages on the steadier phrase. If all three curves rise together, the idea is a safer bet for cross-network creative.
Answer-first: use get_top_trends when the brief explicitly needs reactive creative tied to what platforms rank right now, not when the team is evaluating a stable product line.
Elaboration: Google Trends and TikTok Trending Hashtags update as ranked lists. They are noisy, which is useful for newsjacking-style work and dangerous for evergreen claims. Pair leaderboard pulls with a second sanity pass on google news or news volume for the same entity so the creative does not attach the brand to a misleading cluster.
Answer-first: include the product name in the sentence, for example "Using TrendsMCP, compare 30D growth for these three phrases on Google Search," because routing hints reduce accidental generic web search.
Elaboration: the official prompt cookbook in https://trendsmcp.ai/llms.txt repeats that pattern. Tight prompts also make audits easier. A growth lead can paste the same template each Monday and still get comparable tables week over week.
Answer-first: SEO suites excel at difficulty, SERP features, and domain-level histories, while Trends MCP focuses on momentum curves and live lists an assistant can fetch mid-conversation.
Elaboration: many high-ranking guides bundle Ahrefs, Semrush, and HubSpot MCP examples for marketers because those brands ship recognizable connectors. A honest stack diagram lists both roles. For paid social creative, the faster win is often momentum on tiktok and youtube plus a Google Search sanity check, not another keyword difficulty printout.
Answer-first: Trends MCP returns model-ready series and ranked feeds, but it does not replace platform attribution, brand safety filters, or human sign-off on claims.
Elaboration: normalized 0 to 100 scores help compare shapes across sources; absolute volumes appear when the pipeline has them. Empty windows can occur when a keyword does not resolve in a given source. Teams should log those gaps instead of forcing a narrative. For policy-sensitive categories, add a human review any time news sentiment swings hard.
Paid media planners who want the same data in spreadsheets can read https://trendsmcp.ai/paid-media-trend-data. Teams who live in short vertical video can start from https://trendsmcp.ai/short-form-video-trends. Anyone wiring multi-channel briefs should bookmark https://trendsmcp.ai/multichannel-campaign-briefs-mcp.
Connect
An API key is required to connect. Get your free key above, then copy the pre-filled config for your client.
Or configure manually
Cursor Settings → Tools & MCP → Add a Custom MCP Server
"trends-mcp": { "url": "https://api.trendsmcp.ai/mcp", "transport": "http", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
Mac / Linux — ~/.cursor/mcp.json
Windows — %USERPROFILE%\.cursor\mcp.json
↑ Get your free key above first — the config won't work without it.
Or configure manually
User → Settings → Developer → Edit Config — add inside mcpServers
"trends-mcp": { "command": "npx", "args": [ "-y", "mcp-remote", "https://api.trendsmcp.ai/mcp", "--header", "Authorization:${AUTH_HEADER}" ], "env": { "AUTH_HEADER": "Bearer YOUR_API_KEY" } }
Mac — ~/Library/Application Support/Claude/claude_desktop_config.json
Windows — %APPDATA%\Claude\claude_desktop_config.json
Fully quit and restart Claude Desktop after saving.
Claude Code (CLI)
claude mcp add --transport http trends-mcp https://api.trendsmcp.ai/mcp \ --header "Authorization: Bearer YOUR_API_KEY"
Windsurf
Settings → Advanced Settings → Cascade → Add custom server +
"trends-mcp": { "url": "https://api.trendsmcp.ai/mcp", "transport": "http", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
Mac / Linux — ~/.codeium/windsurf/mcp_config.json
Windows — %USERPROFILE%\.codeium\windsurf\mcp_config.json
Or: Command Palette → Windsurf: Configure MCP Servers
VS Code
Extensions sidebar → search @mcp trends-mcp → Install — or paste manually into .vscode/mcp.json inside servers
"trends-mcp": { "type": "http", "url": "https://api.trendsmcp.ai/mcp", "headers": { "Authorization": "Bearer YOUR_API_KEY" } }
Paste into .vscode/mcp.json, or:
Command Palette (⇧⌘P / Ctrl+Shift+P) → MCP: Add Server
See it in action
Watch Claude call TrendsMCP and get back live trend data.
Data Sources
All data is normalized to a 0-100 scale for consistent cross-platform comparison.
Two types of sources are available, accessed via different operations. Keyword sources return a historical time series or growth metric for a specific keyword. Live feeds return the top-ranked items on a platform right now — no keyword needed.
Pass the source value below in your request body alongside keyword.
Scores are normalized to a 0–100 scale where the pipeline supports it.
| source | Description | Keyword format |
|---|---|---|
google search | Google search volume | Any keyword or phrase |
google images | Google image search volume | Any keyword or phrase |
google news | Google News search volume | Any keyword or phrase |
google shopping | Google Shopping search volume | Any keyword or phrase |
youtube | YouTube search volume | Any keyword or phrase |
tiktok | TikTok hashtag volume | Hashtag or topic |
reddit | Subreddit subscribers | Subreddit name only, no r/ prefix |
amazon | Amazon product search volume | Product name or category |
wikipedia | Wikipedia page views | Article title or topic |
news volume | News article mention volume | Any keyword or phrase |
news sentiment | News sentiment score (positive / negative) | Any keyword or phrase |
app downloads | Mobile app download / install estimates (Android track) | Package id or app identifier |
npm | npm package weekly downloads | Exact package name e.g. react |
steam | Steam concurrent players (monthly) | Game display name e.g. Elden Ring |
Pass the type value below with mode: "top_trends". No keyword needed.
Returns the current ranked leaders on that platform (e.g. the top 25 trending hashtags on TikTok right now).
| type | Platform / feed |
|---|---|
Google Trends | Top trending search terms on Google right now |
Google News Top News | Top news stories from Google News |
TikTok Trending Hashtags | Top trending hashtags on TikTok |
YouTube Trending | Top trending videos on YouTube |
X (Twitter) Trending | Top trending topics on X |
Reddit Hot Posts | Hottest posts on Reddit's front page |
Reddit World News | Top posts in r/worldnews |
Wikipedia Trending | Most-viewed Wikipedia articles today |
Amazon Best Sellers Top Rated | Amazon top-rated best sellers across all categories |
Amazon Best Sellers by Category | Amazon best sellers filtered by product category |
App Store Top Free | Top free apps on the iOS App Store |
App Store Top Paid | Top paid apps on the iOS App Store |
Google Play | Top apps on Google Play |
Top Websites | Most-visited websites globally by traffic rank |
Spotify Top Podcasts | Top podcasts on Spotify |
Steam Most Played | Top games by concurrent live players |
GitHub Trending Repos | Daily trending repositories across all languages |
IMDb MOVIEmeter | Top 100 most-popular movies by user activity |
Trending Books | Daily trending books |
Tools
Three tools. Track any keyword through time, measure its growth across sources, or discover what is trending right now. No keyword needed.
source=all
Outputs
FAQ