Demand evidence that accompanies Figma critique sessions

Design critique improves when reviewers share the same facts about attention. Figma files hold visuals; Trends MCP holds external demand curves that explain why a layout should emphasize urgency, calm, or curiosity.

Why sticky-note sessions need external anchors

Subjective taste still matters, yet marketing leadership increasingly asks for charts before approving photography or typography shifts. Shared metrics reduce circular debates.

Research flows that feed FigJam blocks

Teams query Trends MCP inside Cursor or Claude with precise keywords taken from copy decks. Assistants return bullet summaries plus numeric ranges suitable for paste into FigJam cards.

Google Search and YouTube search trends validate headline promises. TikTok hashtag trends inform pacing references inside motion notes. News volume and sentiment inform crisis-sensitive imagery choices.

Choosing metrics that match design decisions

Hero typography changes warrant search series showing sustained interest because readers spend seconds scanning text.

Illustration tone shifts lean on news sentiment when campaigns mention health, finance, or policy topics.

Short-form cutdowns pair TikTok trends with YouTube search trends so designers know whether the edit should mirror discovery hooks or search-intent clarity.

Growth summaries leadership actually reads

Include two growth windows such as 30D and 90D from get_growth so creative directors see whether momentum supports bold redesigns or incremental tweaks.

Live feeds for seasonal references

When comps borrow meme formats, cite get_top_trends lists such as Google Trends or Reddit Hot Posts as cultural timestamps rather than vague claims about virality.

Collaboration hygiene

Keep keyword spelling identical between research docs and creative briefs so engineers tracing APIs later find consistent identifiers.

Link long-form strategy context from content strategy with trend intelligence inside FigJam doc embeds so junior designers understand narrative arcs.

Brand safety alignment

Pair visual reviews with brand monitoring signals when campaigns stretch into politicized topics so leadership sees both sentiment and volume.

Adjacent creator workflows

Short-form teams coordinating TikTok and Shorts variants should review short-form video trends alongside this workflow.