Top trending hashtags on TikTok: August 23, 2026

spiderman remains #1 on TikTok Trending Hashtags on August 23, matching IMDb's Spider-Man: Brand New Day at #1 and Wikipedia's #3. movie holds #2. ad jumps from #4 on August 21 to #3. tiktokshopbacktoschool climbs from #8 to #4. fortnite is a new #10, replacing gym. get_growth for spiderman on TikTok returned no series (404), so no 7-day or 30-day percent is attached.

spiderman
The character tag still leads. Spider-Man: Brand New Day is #1 on IMDb MOVIEmeter the same day. No separate TikTok challenge name dated August 23 was found. get_growth on TikTok for this keyword returned no_data.
movie
A generic film tag holds #2 beside spiderman. Together they read as theatrical-weekend tagging, not a single studio campaign dated August 23.
ad
Paid-inventory tagging rises from #4 on August 21 to #3. No single advertiser dominated the fetch.
tiktokshopbacktoschool
A Shop promo string climbs from #8 on August 21 to #4. school sits at #8. The pair is back-to-school commerce, not a new product SKU in the fetch.
onthisday
The anniversary-clip tag slips from #3 on August 21 to #5. No single anniversary subject was named in the fetch.
marvel
The studio tag holds #6 after #5 on August 21. It sits under spiderman rather than replacing it.
relateable
The misspelled relatable tag holds #7 after #7 on August 21. No campaign name was attached.
school
Back-to-school tagging sits at #8 after #6 on August 21. It trails the Shop-specific school tag at #4.
comedy
The genre tag holds #9 after #9 on August 21. Unchanged role: a catch-all for skits.
fortnite
A new #10, replacing gym. No August 23 season patch was found in the fetch. Ranked as a TikTok tag, not a Steam row (Fortnite is not on today's Steam ten).

The live ranked board beyond today's top 10 is available via the Trends MCP API. Get your free API key

What changed on TikTok since yesterday

No August 22 TikTok hashtag daily ran.

New: fortnite (#10).

Drop-offs: gym.

Big movers: ad #4 to #3. tiktokshopbacktoschool #8 to #4. onthisday #3 to #5. school #6 to #8. spiderman holds #1. movie holds #2.

What today's TikTok trends reveal

The hashtag board is still a Spider-Man movie weekend plus back-to-school shopping. spiderman at #1, movie at #2, and marvel at #6 are one theatrical cluster that also leads IMDb. tiktokshopbacktoschool at #4 passing school at #8 is Shop inventory outranking the generic classroom tag.

ad at #3 is paid inventory, not a brand name. fortnite at #10 is the only game tag after gym left. get_growth did not return a TikTok series for spiderman, so this post does not invent a percentage. See TikTok trends.

Track these trends in real time with Trends MCP

This list is the August 23 get_top_trends snapshot for type TikTok Trending Hashtags with limit 10. Teams that watch ranks as they move, not after a recap, can call the same feed as new rows arrive. The generating call:

{
  "type": "TikTok Trending Hashtags",
  "limit": 10
}

See the TikTok Trending Hashtags API page for source notes.