The Platform was the No. 1 newsletter on Substack on November 13, 2026. Ranks 2 to 5: Eva Bester, B Cayer, Eslimah and Noelle Kovary. It replaced Eva Bester at No. 1 from November 12, 2026. 2 of 10 are new since November 12, 2026, led by Rico.
The Platform leads Substack on November 13, 2026, climbing 3 to 1 after Eva Bester led November 12. Eva Bester falls 1 to 2. Two newsletters are new: Rico at 9 and California Current at 10. PaidCastingsworld and The Veg Table drop off.
Top trending newsletters on Substack: November 13
The Platform
Newsletter at rank 1. Up 2 from 3. No widely reported November 13 post title identified in the fetch. Context: Substack trending.
Eva Bester
Independent newsletter at rank 2. Down 1 from 1. Still inside the top 2.
B Cayer
Independent newsletter at rank 3. Down 1 from 2. Holds under Eva Bester.
Eslimah
Independent newsletter at rank 4. Up 1 from 5. Passes Fefi's Substack.
Noelle Kovary
Independent newsletter at rank 5. Up 2 from 7. Recurring name from the November 8 through November 12 tens.
Truth & Consequences
Newsletter at rank 6. Up 2 from 8. Ampersand is in the API title.
Fefi's Substack
Newsletter at rank 7. Down 3 from 4. Still inside the ten after entering 4 on November 12.
Ruhama Shitrit
Independent newsletter at rank 8. Down 2 from 6. Recurring name on this board.
Rico
Independent newsletter at rank 9. New versus November 12. Thisweekinai.io About page: This Week in AI, weekly AI brief, launched 3 years ago. Had been 5 on November 8.
California Current
Newsletter at rank 10. New. No widely reported November 13 Substack post title identified in the fetch. PaidCastingsworld and The Veg Table leave.
The live ranked board beyond today's top 10 is available via the Trends MCP API. Get your free API key
What changed on Substack since yesterday
Compared with November 12. New: Rico 9, California Current 10. Drop-offs: PaidCastingsworld 9, The Veg Table 10. The Platform 3 to 1. Eva Bester 1 to 2. B Cayer 2 to 3. Eslimah 5 to 4. Noelle Kovary 7 to 5. Truth & Consequences 8 to 6. Fefi's Substack 4 to 7. Ruhama Shitrit 6 to 8. No 5-plus movers.
What today's Substack trends reveal
The November 13 Substack ten is an independents board that swapped its leader. The Platform at 1 is a 3-to-1 climb, not a new name. Rico at 9 is the only new title with a fetched About page, This Week in AI. California Current at 10 is the other new row. Count 10.
Rank order for the top 10: 1 The Platform, 2 Eva Bester, 3 B Cayer, 4 Eslimah, 5 Noelle Kovary, 6 Truth & Consequences, 7 Fefi's Substack, 8 Ruhama Shitrit, 9 Rico, 10 California Current. Count 10.
Track these trends in real time with Trends MCP
This list came from the Trends MCP get_top_trends tool with type Substack and limit 10. The call returns the current board without a keyword. Analysts who need a daily snapshot can replay it from an MCP client. See the Substack data source.
{
"type": "Substack",
"limit": 10
}
Related trend reports
- Previous Substack roundup: https://www.trendsmcp.ai/trending/substack-trending-november-12-2026
- Data source: https://www.trendsmcp.ai/substack-trending-api
- Related: https://www.trendsmcp.ai/blog/best-substack-mcp-servers