strava is a San Francisco GPS fitness network for runs, rides, and indoor sessions, and Google Search interest sits at 84 for the week of August 22 2026, down from 87 on August 15 and 88 on August 1 after a May 30 peak of 100. Trends MCP data pulled August 26 2026 shows the 261-week series first printed 52 on August 28 2021. The 30-day change is -2.33% from 86 on July 25. The 90-day change is -9.68% from 93 on May 23 2026. App Store Top Free ranks Strava at 64 as of August 26 2026 06:01 UTC, up 15 spots from 79 versus the August 19 snapshot.
Strava search interest right now
Google Search interest for strava is 84 for the week of August 22 2026, down 2.33% from 86 on July 25 and down from 87 on August 15, on a 261-week Trends MCP series that first printed 52 on August 28 2021. get_growth prints -3.45% over 7 days from 87 and -2.33% over 30 days from 86. REST and MCP both returned 84 on the time series pull.
| Metric | Value |
|---|---|
| Latest value | 84 (week of 2026-08-22) |
| 30-day change | -2.33% (from 86 on 2026-07-25) |
| 90-day change | -9.68% (from 93 on 2026-05-23) |
| Peak value | 100 on 2026-05-30 |
| First seen | 52 on 2021-08-28 |
August 1 printed 88, then 85, 87, and 84. That is a high plateau, not a crash. Garmin Connect, a watch-sync neighbor, is 77, down 22.22% over 30 days from 99. Peloton is 19, down 36.67% over 30 days from 30. AllTrails is 43, down 57.0% over 30 days from 100. Nike Run Club is 18, down 82.0% over 30 days from 100. App Store Top Free is the live board behind the rank of 64 and the 15-spot 7-day climb from 79.
About strava
Strava is a freemium GPS activity tracker with social features, founded in 2009 by Mark Gainey and Michael Horvath after the two rowed at Harvard in the 1980s, with co-founders Davis Kitchel, Chris Donahue, Mark Shaw, and Pelle Sommansson in the first engineering group. Wikipedia says the name comes from Swedish strava, to strive. A Series A of $3.5 million closed in 2011. The service logged 1 billion activities by 2017 and more than 50 million users plus 3 billion activities by 2020. A $110 million Series F landed in November 2020. Strava stopped operating in Russia and Belarus in March 2022. Subscription prices rose in early 2023 and about 14% of staff were cut that January. Fatmap was acquired on January 24 2023. Michael Martin, a former YouTube executive, became CEO in December 2023. Headquarters moved into four floors of 181 Fremont in San Francisco on March 5 2025. In May 2025 Strava acquired the running app Runna and the cycling app Breakaway, lifting the valuation to around $2.2 billion including debt. Wikipedia lists iOS 455.0.0 on March 20 2026.
What the time series shows
The 261-week Google Search series for strava is a summer-weighted curve that set a new high of 100 this spring, and 84 on August 22 2026 is 16% under that May 30 print rather than a collapse off the plateau. Indicator labels derived from the series are growth regular, speed stationary, seasonality high, and volatility low (week-over-week percent-change sample standard deviation 7.78% on the last 52 non-zero weeks). Same-week marks were 98 on August 23 2025, 63 on August 24 2024, and 50 on August 26 2023. April 4 2026 printed 99, May 2 printed 95, May 30 printed 100, and June 6 printed 97. January 3 2026 printed 86. The most recent 30-day absolute move is 2 points (86 to 84); the prior 30-day absolute move is 0 points (86 on June 20 to 86 on July 25), so speed stays stationary because the 30-day percent change is under 10%. The keyword is not on the Google Trends top 50 as of August 26 2026 08:01 UTC.
Related topics
Same-day fitness-app queries, plus get_growth on those terms, show strava holding 84 in the mid-80s while Garmin Connect, Peloton, AllTrails, and Nike Run Club cool on 30-day changes for the week of August 22 2026 after summer peaks.
- garmin connect: -22.22% over 30 days (77 from 99), 7-day -4.94% from 81
- peloton: -36.67% over 30 days (19 from 30), 7-day -13.64% from 22
- alltrails: -57.0% over 30 days (43 from 100), 7-day -20.37% from 54
- nike run club: -82.0% over 30 days (18 from 100), 7-day -10.0% from 20
Google Search data is the source behind every weekly point on this page. App Store trends is the chart family that ranks the iOS client at 64, a 15-spot 7-day climb from 79, the same morning.