Sleeper fantasy is the search query for Sleeper, a mobile fantasy-sports app, and Google Search interest for that keyword sits at 29 the week of August 22 2026 as drafts open ahead of the NFL season. That is up from 7 on July 25, 10 on August 1, 15 on August 8, and 22 on August 15. Trends MCP records a series-derived +314.29% 30-day rise from 7 and a +625.0% 90-day rise from 4 on May 23. get_growth on the same source returns +31.82% over 7 days (22 to 29) and +314.29% over 30 days (7 to 29). Same-week 2025 printed 47, so this August is still climbing toward last year's late-August mark. Data pulled August 27 2026 from source google search.
About Sleeper fantasy
Sleeper fantasy names the San Francisco mobile app people use to draft NFL, NBA, college basketball, and League of Legends squads, chat in-league, and run pick'em pools, a phrase chosen so this page tracks the app rather than sleep tracking. TechCrunch on May 12 2020 quoted CEO Nan Wang and reported a $20 million Series B led by Andreessen Horowitz, about 1 million active users, and a $5.3 million Series A led by General Catalyst the prior August. Sleeper's own September 16 2021 post, dated San Francisco September 14 2021, announced a $40 million Series C again led by Andreessen Horowitz, said fantasy leagues launched in 2018, and put active users above 3 million that year. Google Play lists the Android app as Sleeper, Fantasy Sports under package com.sleeperbot from Blitz Studios. NFL.com on March 25 2026 set Kickoff for Wednesday September 9 2026 at 8:20 p.m. ET in Seattle. That calendar, not a product launch, is why sleeper fantasy search rises every August.
What the time series shows
Google Search interest for sleeper fantasy repeats a draft-week spike each late August and early September, readable on a 261-week series that opened at 15 on August 28 2021 and peaked at 100 on September 6 2025 as drafts opened. The latest ramp is 3 on June 27 2026, 7 on July 25, 10 on August 1, 15 on August 8, 22 on August 15, and 29 on August 22. Same-week 2025 was 47, then 90 on August 30 and 100 on September 6, so 2026 is 18 points behind last year's same Saturday. Same-week 2024 printed 30. The recent 30-day absolute change is 22 points (7 to 29) against a prior 30-day change of 3 points (4 on June 20 to 7). App downloads for com.sleeperbot fail the mover bar at 4.8 and 5,562 installs the week of August 26 2026, down 58.62% over 7 days from 11.6. YouTube prints 58 on August 22 and +56.76% over 7 days, but off-season zeros make that curve noisier than Google Search.
How Sleeper lines up with other fantasy queries
ESPN Fantasy, Yahoo Fantasy, CBS Fantasy, and the generic fantasy football query are all climbing on the same August 2026 draft calendar, which is why sleeper fantasy belongs next to those topic pages rather than next to a one-day sports headline. get_growth on google search, pulled August 27 2026, prints espn fantasy at 30, +42.86% over 7 days and +328.57% over 30 days; fantasy football at 35, +29.63% and +288.89%; yahoo fantasy at 24, +50.0% and +200.0%; cbs fantasy at 23, +21.05% and +130.0%; nfl at 16, -11.11% over 7 days and +100.0% over 30 days. Sleeper fantasy at 29 sits between ESPN Fantasy and Yahoo on this pull, 71 points below its own September 6 2025 peak of 100. App Store Top Free as of August 27 2026 14:01 UTC lists ESPN Fantasy Sports at #20. Topic pages: ESPN Fantasy, Fantasy football, NFL. Source context: Google Search data.