Fantasy football is the virtual NFL roster game that traces to Bill Winkenbach's August 1963 Oakland draft, and Google Search interest for fantasy football sits at 34 of 100 for the week of August 22 2026. That reading is up 25.93% from 27 on August 15 and up 277.78% from 9 on July 25, per Trends MCP get_growth on Google Search. The 261-week series peaks at 100 on September 6 2025, so this week is the draft ramp, not the ceiling. App Store Top Free had ESPN Fantasy Sports and More at rank 19 and Sleeper Sports at rank 30 as of August 25 2026 18:01 UTC. Same-week 2025 was 60 and same-week 2024 was 40.
Fantasy football search interest right now
Google Search interest for fantasy football is 34 for the week of August 22 2026, up 277.78% from 9 on July 25, with get_growth also printing +25.93% over 7 days from 27 on August 15 and App Store Top Free ranking ESPN Fantasy at 19 and Sleeper Sports at 30 as of August 25 18:01 UTC.
| Metric | Value |
|---|---|
| Latest value | 34 (week of August 22 2026) |
| 30-day change | +277.78% (from 9 on July 25 2026) |
| 90-day change | +750.0% (from 4 on May 23 2026) |
| Peak value | 100 on September 6 2025 |
| First seen | August 28 2021 (series start, value 44) |
| 7-day change | +25.93% (from 27 on August 15 2026) |
| App Store Top Free rank | 19 for ESPN Fantasy Sports and More as of August 25 2026 18:01 UTC |
| Sleeper Sports App Store rank | 30 as of August 25 2026 18:01 UTC |
| Same week 2025 | 60 on August 23 2025 |
| Same week 2024 | 40 on August 24 2024 |
| Same week 2023 | 28 on August 19 2023 |
| Series length | 261 weeks |
Every row traces to the stored series or to the August 25 2026 get_growth and get_top_trends pulls. The 0-100 scale is relative to this keyword's own history. Offseason floors sit near 2 through 5 from January through June in every year of the stored window.
About fantasy football
Fantasy football is a game in which owners draft virtual NFL players and score points from real weekly box scores, typically in redraft, keeper, dynasty, or daily formats. Wikipedia traces the modern rules to Wilfred Bill Winkenbach, an Oakland businessman and Raiders limited partner, who with Raiders public-relations staffer Bill Tunnel and Oakland Tribune reporter Scotty Stirling wrote the first league in a New York hotel during a 1962 road trip. The Greater Oakland Professional Pigskin Prognosticators League held its first draft at Winkenbach's Oakland home in August 1963 with eight members. Andy Mousalimas later took the game public at the King's X bar in Oakland in 1969. CBS launched an online competition in 1997. Yahoo was first to offer a free game. The NFL put an official version on its site in 2010. As of 2022 the Fantasy Sports and Gaming Association counted 62.5 million fantasy-sports players in the United States and Canada, with about four in five of those playing fantasy football.
The 2026 calendar is why the query is moving now. NFL.com's schedule release sets the 107th season Kickoff for Wednesday September 9 2026, Seahawks versus Patriots at Lumen Field at 8:20 p.m. ET on NBC, with a Thursday Australia game on September 10 and the Sunday slate on September 13. Yahoo Fantasy lists Week 1 as September 9 through September 14 2026. Drafts fill the two to three weeks before that opener. ESPN Fantasy is the network product on the same App Store board.
What the time series shows
The 261-week Google Search series for fantasy football is a repeating late-summer spike, which is why the derived seasonality label is high, and why August 22 2026 at 34 still sits under the September 6 2025 peak of 100. 2026 sat at 5 on July 4 and July 11, 6 on July 18, 9 on July 25, 11 on August 1, 17 on August 8, 27 on August 15, then 34 on August 22. Absolute change from July 25 to August 22 is 25 points, more than 2x the prior 30-day move from 5 on June 20 to 9, so the speed label is exponential. 30-day change of +277.78% and 90-day change of +750.0% both clear the exploding thresholds, so growth_label is exploding. Week-over-week percent-change sample standard deviation on the last 52 weeks is 24.55%, just inside the low volatility band.
Prior August ramps set the ceiling this week has not reached. 2025 printed 14, 27, 48, 60, then 89 on August 30 and 100 on September 6, then fell to 32 the next week once drafts finished. 2024 printed 10, 16, 30, 40, then 67 and 71. 2023 printed 13, 25, 28, 37, then 59 and 62. Same-week 2026 at 34 is behind 60 (2025) and 40 (2024), ahead of 28 (2023). The four labels (exploding, exponential, high, low) are derived from this series. App Store Top Free is the board that ranked ESPN Fantasy at 19 and Sleeper at 30 on August 25.
Related topics
Same-day football Google Search get_growth readings from the August 25 2026 pull show espn fantasy at +300.0% over 30 days, jaguars at +166.67%, nfl at +142.86%, cleveland browns at +133.33%, and sleeper app at +20.83% as drafts fill.
- espn fantasy: +300.0% over 30 days (7 on July 25 to 28 on August 22)
- jaguars: +166.67% over 30 days (3 on July 25 to 8 on August 22)
- nfl: +142.86% over 30 days (7 on July 25 to 17 on August 22)
- cleveland browns: +133.33% over 30 days (9 on July 25 to 21 on August 22)
- sleeper app: +20.83% over 30 days (24 on July 25 to 29 on August 22)
espn fantasy is the product query on the same draft calendar. nfl is the league query still in the teens. cleveland browns is the team topic already on this site; see Cleveland Browns. sleeper app is the other fantasy client on the August 25 App Store board at rank 30. jaguars sat on the X Trending board the same afternoon. Google Search data is the source behind every percentage on this page.