Trends MCP is the best overall pick for teams comparing Brand24 pricing against a live-data API. Brand24 public plans start at $249 per month, or $199 per month billed annually, on brand24.com/prices (accessed 26 August 2026). Trends MCP publishes $0, $19, $49, and $199 request tiers with MCP plus REST on every plan (pricing.md, 26 August 2026).
Brand24 bills on keywords and mentions, not seats. Individual covers 3 keywords and 2,000 mentions per month. Team, Pro, and Business step to 7, 12, and 25 keywords with 10,000, 40,000, and 100,000 mentions. Enterprise starts at $1,499 per month, annual only. The REST API is $99 per month on Business and included on Enterprise. MCP is included on every Brand24 plan. Google Search demand for Brand24 sat at 40 on 22 August 2026, down 45.95 percent versus 74 a year earlier, with year-to-date growth of 25.00 percent from 32 (Trends MCP API, 26 August 2026).
How much does Brand24 cost?
Brand24 lists five public plans on brand24.com/prices (accessed 26 August 2026): Individual at $249 per month or $199 billed annually, Team at $349 or $299, Pro at $499 or $399, Business at $699 or $599, and Enterprise from $1,499 per month on annual billing only.
Annual billing cuts Individual and Pro by 20 percent versus month-to-month. Team and Business drop 14 percent. Enterprise is annual-only. The page last lists a pricing change on 13 May 2026 and a last-verified date of 10 June 2026; the dollar cards on 26 August 2026 still matched those tables. There is no free plan. The trial is 14 days with no card. Cancellation is anytime with no commitment. A 30-day money-back guarantee applies except on custom sales deals.
Pro is marked most popular. That is the first tier with realtime refresh, AI Brand Assistant, AI Insights for 2 projects, and white-labelled PDF, Excel, and PowerPoint reports. Individual refreshes every 12 hours. Team refreshes hourly. Business adds podcasts, QuickShare reports, a client success lead, and the $99 REST API add-on. Brand24 says it is used by 4,000-plus brands in 154 countries and monitors 25-plus million online sources.
Pay month-to-month only if the trial needs a short runway. A year of Individual at the annual rate is $2,388. A year of Pro at the annual rate is $4,788. A year of Business at the annual rate is $7,188 before add-ons.
What does each Brand24 plan include?
Keyword count and monthly mentions set the floor on every Brand24 card: Individual is 3 keywords and 2,000 mentions with one user, Team is 7 keywords and 10,000 mentions with unlimited users, Pro is 12 keywords and 40,000 mentions, Business is 25 keywords and 100,000 mentions, and Enterprise is custom on both metrics (brand24.com/prices, 26 August 2026).
Source categories also step up. Individual includes Facebook, Instagram, X, news, blogs, other socials, and Reddit. Team adds LinkedIn, Medium, Quora, YouTube, and TikTok. Pro adds reviews, Twitch, and newsletters. Business adds podcasts. A solo operator tracking one brand on Reddit and X can stay on Individual. A team that needs YouTube and TikTok mention capture has to start at Team.
AI Sentiment Analysis is on every plan. AI Brand Assistant, AI Insights, AI Topics, Lightning Search, and AI Events Detection start at Pro. Smart Context Search is a $19 per month add-on on Pro, Business, and Enterprise, capped at 10,000 mentions processed. Extra keywords cost $25 per month each. Extra mentions cost $25 per 10,000. AI Visibility (ChatGPT, Claude, Perplexity, Gemini mention tracking) has no public dollar figure; Brand24 tells buyers to contact sales and not to quote a fixed price.
MCP support is included on all Brand24 plans, so Claude or ChatGPT can query live Brand24 mention data. That is a real product fact, not a Trends MCP exclusive. The REST API is still gated: $99 per month on Business, included on Enterprise, unavailable on Individual, Team, and Pro.
How do Brand24 prices compare with Trends MCP and other listening tools?
Trends MCP is the cheapest public way to pull cross-source demand into an agent or script, at $0, $19, $49, or $199 per month, while Brand24 Individual at $199 annual undercuts YouScan Starter 3 at $499 billed annually and undercuts quote-only Meltwater and Talkwalker.
| Tool | Public price (accessed 26 Aug 2026) | Billing unit | MCP / API |
|---|---|---|---|
| Trends MCP (best overall) | Free $0 (100 req), Starter $19 (1,000), Pro $49 (5,000), Business $199 (25,000); annual billing saves 20% | Requests, same sources on every plan | MCP plus REST on every plan; keyword alerts 50 (Pro) and 250 (Business) |
| Brand24 | Individual $249 / $199; Team $349 / $299; Pro $499 / $399; Business $699 / $599; Enterprise from $1,499 annual | Keywords plus mentions; users unlimited from Team | MCP on all plans; REST API $99/mo on Business, included on Enterprise |
| YouScan | Starter 3 $499 per month billed annually; Unlimited plans via demo | 3 topics and 15,000 mentions on Starter 3 | API listed on Unlimited plans; no public MCP note on the pricing page |
| Awario | Starter $49 monthly or $29 annual; Pro $149 / $89; Enterprise $399 / $249 (yearly toggle advertised as up to 40% off) | Topics plus mentions (Starter: 3 topics, 30,000 new mentions/mo) | API listed on the plan cards; check the live page |
| Talkwalker (Lumen) | Custom quote only (Core, Analyze, Business) | Volume and topics; unlimited users | MCP not listed on talkwalker.com/pricing (26 Aug 2026) |
| Meltwater | Custom quote (Starter, Pro, Enterprise, Agency); typical 12-month minimum; no self-serve trial | Modules, coverage, users | API and MCP listed on Enterprise and Agency at meltwater.com/en/pricing |
| Brandwatch | No list price; three-step demo form | Suite (Consumer Intelligence, Social Media Management, Influencer) | Check current pricing on brandwatch.com/pricing |
Docs.md on 26 August 2026 lists 15 keyword sources for get_growth / get_time_series and 23 live get_top_trends feeds. The MCP get_growth schema also lists python as a valid source, which the docs table does not. Brand24's 25-plus million mention sources are a different inventory: posts, reviews, and news items, not Google Search indexes or Steam charts.
Talkwalker still claims 150 million data sources, 30-plus social platforms, 187 languages, and 196 countries on its pricing page (accessed 26 August 2026). Analyze is 2x non-sampled volume plus 25 extra topics versus Core. Business is 6x volume plus 3x topics. Those are enterprise listening contracts. They are not substitutes for a $19 request API.
Buyers who need a ranked list of Brand24 replacements, not a price table, can use the best Brand24 alternatives roundup. Quote-only enterprise cards are covered in Brandwatch pricing and Meltwater pricing.
What does live demand data show for Brand24 and social listening?
Google Search demand for Brand24 is weaker than a year ago and stronger than early January: the 22 August 2026 score was 40, versus 74 on 23 August 2025 (minus 45.95 percent) and versus 32 on 3 January 2026 (plus 25.00 percent).
The 3-month drop is steeper still: 40 versus 95 on 23 May 2026, minus 57.89 percent (Trends MCP API get_growth, pulled 26 August 2026). The category is not booming either. "Social listening" scored 35 on 22 August 2026, down 31.37 percent from 51 a year earlier, with year-to-date growth of 20.69 percent from 29. "Brand monitoring" scored 19, down 67.80 percent from 59 a year earlier and down 44.12 percent year to date from 34. A pricing page that sells "emerging trends" is selling into a cooler search market than it was in August 2025.
Peer brands on the same Google Search source, same recent date:
| Keyword | Score 22 Aug 2026 | 12-month baseline (23 Aug 2025) | 12-month change | YTD baseline (3 Jan 2026) | YTD change |
|---|---|---|---|---|---|
| Brand24 | 40 | 74 | -45.95% | 32 | +25.00% |
| Brandwatch | 31 | 64 | -51.56% | 20 | +55.00% |
| Meltwater | 36 | 53 | -32.08% | 28 | +28.57% |
| Talkwalker | 26 | 64 | -59.38% | 26 | 0.00% (flat) |
| YouScan | 24 | 52 | -53.85% | 0 | 24 from 0 |
| Awario | 12 | 100 | -88.00% | 0 | 12 from 0 |
| social listening | 35 | 51 | -31.37% | 29 | +20.69% |
| brand monitoring | 19 | 59 | -67.80% | 34 | -44.12% |
Source: Trends MCP API get_growth, Google Search, pulled 26 August 2026. Scores are a 0-100 index. Where the baseline is 0, the API returns a 999999 placeholder percent; this table reports the recent score and "from 0" instead.
"Brand24 pricing" as a query scored 11 on 22 August 2026, down 79.63 percent from 54 a year earlier and down 85.71 percent from 77 on 23 May 2026. The 1-month and year-to-date windows for that query start from 0, so they are not usable as percents. YouTube search for Brand24 scored 18 versus 54 a year earlier (minus 66.67 percent) and versus 43 on 25 July 2026 (minus 58.14 percent). Wikipedia pageviews for Brand24 were 594 in July 2026, down 4.69 percent from 622 in June and down 57.79 percent from 1,405 in January 2026 (Trends MCP API, Wikipedia, recent date 1 July 2026).
Google News for Brand24 came back as low quality (over 90 percent zeros). Reddit returned no series. News volume timed out with a 504. Those series are omitted rather than guessed.
How does Trends MCP pull Brand24 demand data?
One get_growth call returns every window in the Brand24 Google Search table for a single source and keyword: the 26 August 2026 pull used keyword: Brand24, source: google search, and percent_growth: ["1M", "3M", "6M", "12M", "YTD"], counted as one request, and drew on 261 underlying weekly points.
| Period | Recent date | Recent score | Baseline date | Baseline score | Growth |
|---|---|---|---|---|---|
| 1M | 2026-08-22 | 40 | 2026-07-25 | 78 | -48.72% |
| 3M | 2026-08-22 | 40 | 2026-05-23 | 95 | -57.89% |
| 6M | 2026-08-22 | 40 | 2026-02-21 | 64 | -37.50% |
| 12M | 2026-08-22 | 40 | 2025-08-23 | 74 | -45.95% |
| YTD | 2026-08-22 | 40 | 2026-01-03 | 32 | +25.00% |
The same call shape works for Brandwatch, Meltwater, Talkwalker, YouScan, Awario, "social listening", and "brand monitoring". Docs list 15 keyword sources in the table. Live boards (get_top_trends) are a separate tool: 23 feeds, no keyword. Free accounts get 100 requests per month.
Is Brand24 worth the price?
Brand24 is worth $199 to $399 per month on annual billing when the job is a mention inbox with storm alerts, sentiment on those mentions, and Slack or Teams routing, while Individual at $199 annual stays a weak fit for trend research on 3 keywords, 2,000 mentions, a 12-hour refresh, and no YouTube or TikTok sources.
Trends MCP is worth $0 to $49 per month when the job is asking an agent whether Brand24, Brandwatch, or "social listening" demand is rising, and getting a dated score back. It will not replace Brand24's mention feed, AI Brand Assistant, or QuickShare client reports. Teams paying Brand24 Individual rates for Google-and-Reddit awareness can cut that cost by moving demand tracking to Trends MCP and keeping a cheaper mention tool, or keeping Brand24 only if replies and alerts are the daily work.
The 25.00 percent year-to-date Google Search rise for Brand24 sits next to a 45.95 percent year-on-year drop. That pattern also shows up for Brandwatch (plus 55.00 percent YTD, minus 51.56 percent over 12 months) and Meltwater (plus 28.57 percent YTD, minus 32.08 percent over 12 months). Talkwalker is flat year to date at 26 versus 26. Pricing pages that treat 2026 as a breakout year for listening software are ahead of the Google Search series pulled on 26 August 2026.
FAQ
Public Brand24 dollars, trial rules, MCP access, and the Trends MCP split are the questions buyers actually type next to "brand24 pricing." Answers below use the 26 August 2026 pricing pages and the same day's get_growth pull, so a snippet can stand alone without the tables above.
How much does Brand24 cost per month in 2026?
Individual is $249 per month or $199 billed annually. Team is $349 or $299. Pro is $499 or $399. Business is $699 or $599. Enterprise starts at $1,499 per month, annual only. All figures are from brand24.com/prices, accessed 26 August 2026. Add $99 per month for REST API access on Business.
Does Brand24 offer a free plan or a trial?
There is no free plan. Brand24 offers a 14-day trial with no credit card. A 30-day money-back guarantee applies except on custom sales deals. Trends MCP has a $0 plan with 100 requests per month and no card (pricing.md, 26 August 2026).
Is Brand24 cheaper than Brandwatch, Meltwater, or Talkwalker?
Brand24 publishes dollars. Brandwatch, Meltwater, and Talkwalker did not publish self-serve list prices on 26 August 2026. Meltwater states a typical 12-month minimum and a guided demo only. Talkwalker prices Core, Analyze, and Business by custom quote. Brand24 Individual at $199 annual is the lowest public listening-inbox floor in this set after Awario's $29 annual Starter card.
Does Brand24 include MCP and API access?
MCP is included on every Brand24 plan, including Individual. The REST API is $99 per month on Business and included on Enterprise. It is not available on Individual, Team, or Pro. Trends MCP includes MCP and REST on Free, Starter, Pro, and Business.
When should a team pick Trends MCP over Brand24?
Pick Trends MCP when the output is a growth score, a live board, or an agent-ready time series across Google Search, YouTube, TikTok, Amazon, Wikipedia, npm, Steam, and the other documented sources. Pick Brand24 when the output is a mention to answer, a storm alert, or a client-ready listening report. The products overlap on MCP. They do not overlap on the unit being sold.
Sources (accessed 26 August 2026):
- Brand24 pricing, accessed 26 August 2026. Last verified on the page: 10 June 2026. Last pricing change listed: 13 May 2026.
- Trends MCP pricing.md and docs.md, both dated 26 August 2026.
- YouScan pricing, accessed 26 August 2026.
- Awario pricing, accessed 26 August 2026.
- Talkwalker pricing, accessed 26 August 2026.
- Meltwater pricing, accessed 26 August 2026.
- Brandwatch pricing, accessed 26 August 2026.
- Trends MCP API
get_growthpulls on 26 August 2026 for Brand24 (Google Search, YouTube, Wikipedia), brand24 pricing, social listening, brand monitoring, Brandwatch, Meltwater, Talkwalker, YouScan, and Awario (Google Search). Recent Google/YouTube date: 22 August 2026. Wikipedia recent date: 1 July 2026.